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2023 Fall, MKTG 25010 - Lecture 28 Nov 29
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Lawrence Marks
November 29th, 2023
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Chapter 19 - Advertising, Sales Promotion, and Public Relations (Finish
)
Chapter 20 - Social Media and Mobile Marketing to Connect with Customers (Begin)
Lecture 28 ends on page 273 of the Lecture Notes and on page 573.
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advertising
sales promotions
public relations
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