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Tutorials
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TV2 News
Help
2023 Fall, MKTG 25010 - Lecture 25
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Lawrence Marks
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Chapter 15 - Managing Marketing Channels and Supply Chains (Finish)
Chapter 16 - Retailing and Wholesaling (Begin)
Lecture 25 ends on page 23 of the Lecture Notes and on page 445 of the Textbook.
(with instructor video)
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