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2022 Spring, MKTG 25010 - Lecture 21
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Lawrence Marks
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Chapter 13 - Building the Price Foundation (Finish)
Lecture 21 ends on page 201 of the Lecture Notes and on page 367 of the Textbook.
This begins the material that will be on the Final Exam.
The MIDTERM #2 Exam OPENS on Wednesday, April 6 at 8 a.m.
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