Chapter 5 - Understanding Consumer Behavior (Continued)
Note 1: This lecture ends at the top of page 82 of the Lecture Notes and in the middle of page 136 in the Textbook.
Note 2: This ends the material for
Mini-test 4, which covers Lectures 7 and 8.
- Mini-test 4 covers 65 to the top of page 82 in the Lectures Notes, the middle of page 107 to the middle of page 136 in
the Textbook, and Business/Marketing in the News.
- Mini-test 4 will open on Tuesday, September 28 at 8 a.m. and will close at 11:59 p.m. on Saturday, October 2.