2021 Fall, MKTG 25010 - Lecture 25 - Kent State University

2021 Fall, MKTG 25010 - Lecture 25

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Chapter 19 - Advertising, Sales Promotion, and Public Relations (Finish)
Chapter 20 -Using Social Media and Mobile Marketing to Connect with Consumers (Begin)

Lecture 25 ends on page 279 of the Lecture Notes and page 552 of the Textbook.

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2021 Fall, MKTG 25010 - Lecture 25

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