Chapter 18 - Advertising, Sales Promotion, & Public Relations
(Finish)
Chapter 19 - Social Media Marketing (Finish)
Chapter 20 - Personal Selling & Sales Management
Note 1:
This ends the material for Mini-test 9 REVIEW ONLY.
It covers Lecture 17 and the text book from the bottom of page 586 to 606 (the end of Chapter 20).
Note 2: This is the end of the material for the Final Exam.
- The Final covers all material from Lecture 9 to Lecture 17 ending with Chapter 20 of the textbook (from the middle of page 251 to page 606). This is the material cover in Mini-test 5 through Mini-test 8 (and Ungraded Mini-test 9 REVIEW ONLY).
- The Final exam Exam (30% of your course grade) is available from Wednesday July 8 at 8 a.m. to Thursday, July 9 with the last login at 5 p.m. (Eastern Time).