2020 Spring, MKTG 25010 - Lecture 24 Part 2
From Larry Marks on April 9th, 2020
Chapter 16 - Retailing and Wholesaling (Finish)
Chapter 17 - Integrated Marketing Communications (Begin)
This concludes the material that will be on Mini-test 11.
It will cover Lectures 23 and 24 (including Business/Marketing in the News) and the Textbook from page 430 to page 480.
It will open on Friday, 4/10/20 by 5 p.m. and close at midnight on Sunday, 4/19/20