Chapter 15 - Managing Marketing Channels and Supply Chains

This lecture ends in the middle of  page 224 in the Lecture Notes and page 431 in the textbook.

NOTE:  This ends the material for Mini-test 11 AND begins the Mini-tests that will be covered on the Final Exam.

Mini-test 11 covers Lectures 21 and 22 (including Business/Marketing in the News) which is page 205 to the  middle of  page 224 in the Lecture Notes and the middle of page 385 to page 431 in the Textbook.

It will open on Friday, April 2 at 8 a.m. and CLOSE at 11:59 p.m. Eastern Time on TUESDAY, April 6 (to accommodate Midterm 2, which closes on Monday, April 5)