Chapter 16 - Retailing and Wholesaling (Finish)
Chapter 17 - Integrated Marketing Communications and Direct Marketing
This ends the material for Mini-test 11.
Mini-test 11 will cover Lectures 22 and 23 (including Business/Marketing in the News) which is page 216 to page 247 in the Lecture Notes and the middle of page 421 to the top of page 482 in the Textbook.
It will open on Tuesday, 1/1 by 5 p.m. and CLOSE at 11:59 p.m. Eastern Time on Sunday, 12/6