Chapter 10 - Developing New Products and Services
NOTE: This ends the material for Mini-test 7.
It will cover Lectures 14 and 15 (including Business/Marketing in the News) which is page 126 to page 147 in the Lecture Notes and the middle of page 255 to the middle of page 280 in the Textbook.
It will open on Thursday, 10/22 by 5 p.m. and CLOSE at 11:59 p.m. Eastern Time on Sunday, 10/25.