Chapter
10 - Developing New Products and Services (finish)
Chapter
11 - Managing Successful Products, Services, & Brands
NOTE:
This is the end of material for Mini-test 7.
It will cover Lectures 15 and 16 (including Business/Marketing
in the News) and the Textbook from the middle page 262 to the top of
page 300.
It will
open on Friday, March 8 and close at midnight on Sunday, March 17.