2019 Fall, MKTG 25010 - Lecture 18

From Lawrence Marks October 28th, 2019

87 plays 0 comments

Chapter 11 - Managing Products, Services, and Brands (finish)
Chapter 12 - Managing Brands (Begin)

We had computer problems in the classroom. So, this is a short lecture (about 50 minutes) and much of it is from a previous recording (but the content is correct).

Tags: managing brandsmanaging services

Comments
Related Media

Add a comment

2019 Fall, MKTG 25010 - Lecture 18

Related Media