Chapter 9 - Segmentation, Target Marketing, Positioning, and Forecasting
Note 1: This lecture ends the material for MINI-TEST 6.
This
mini-test covers Lectures 12 and 13 (including Business/Marketing in
the New) and the Textbook from page 192 to the top of page 233.
It closes on Sunday, October 22 at midnight.
Note 2: This ALSO ends the material for the midterm exam. The
midterm will cover Lectures 1 to 13 and the Textbook from page 1 to the
tops of page 233, WITH NO Business/Marketing in the News questions.
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